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Key features are listed below. For a full description of all of VisNetic MailCast's features, please view the Complete Feature List
Comprehensive Campaign Administration
- Type or paste your message using familiar word processing commands
- Choose plain text, multipart, or HTML formats - MailCast can even code HTML for you!
- Auto capture/update recipient data via web forms(s)
- Import recipient data via ASCII files, Outlook, Exchange, Eudora, XML or any ODBC compliant database
- Send internal test messages to ensure quality control
- Collaborate on message proofing, editing and testing
- Schedule the day and time to send out your campaign
- Choose 'partial send' to test subject lines, and more
Powerful Engine with Rapid Campaign Delivery
- Checks format of recipients' addresses
- Verifies the validity of recipients' addresses
- Implements the scheduler
- Manages mail sending for double opt-in and "tell a friend" opt-in
- Sends auto-reply "thank you" email for subscriptions
Informative Tracking Features to Gauge Campaign Effectiveness Pro and Enterprise
- Quickly determine the success of your campaign
- Collect both aggregate and granular details about the audience
- Record your campaign open rate
- Record message link click-throughs
- Manage subscribers/unsubscribers
- Add and modify recipients
Segregated User Roles for Organized Campaign Management
- Designate a System Administrator, responsible for system setup
- Choose a Database Administrator, responsible for recipient data
- Assign Campaign Editors, responsible for creating and sending email campaigns
- Select Reviewers, responsible for editing and testing email campaigns
- Appoint Managers, responsible for overseeing campaigns
- Or - identify users with multiple, overlapping roles
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